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Summer 24
D.O.S.E. (Dopamina, Ocitocina, Serotonina, Endorfina)
“The hormones of happiness as inspiration for emotional design.”
The D.O.S.E. collection was conceived as an antidote to the emotional overload of modern life. Its concept is rooted in the natural chemistry of happiness—dopamine, oxytocin, serotonin, and endorphins—hormones responsible for well-being, connection, pleasure, and vitality. Our creative challenge was to translate these invisible feelings into tangible clothing that promotes comfort, joy, and emotional resonance.


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